MarketingInternal Tooling

PL4Y Digital

Marketing Lead at pl4ydigital.com

pl4ydigital.com ↗
The pl4ydigital.com homepage, showing the launch agency hero
Wishlists
50K+ in 2 months
Impressions
10M+ across 9 campaigns
Clients
3 to 10 in one month

What I do

I lead marketing for PL4Y Digital, both strategy and execution. I'm also the one they turn to for internal tooling and general tech needs, so I end up building the systems that support the marketing work as much as running it.

Results

In two months I took client game titles past 50K Steam wishlists and 10M social impressions, running nine concurrent campaigns and iterating weekly on whatever tested well. That is an estimated $2M+ in potential launch revenue. Over the same stretch I grew the active client roster from three studios to ten through direct outreach and discovery calls.